Category Archives: Hallmark Discussion

1992 Hallmark Article from Strange New Worlds

Source: strangenewworlds.com

Strange New Worlds was a science fiction collectors magazine published from 1992 through 1994, providing original articles, interviews, and news for science fiction collectors. This is a reprint of an article from Strange New Worlds Issue 4 – Oct/Nov 1992.

Hallmark Ornament Update –
1992 Shuttlecraft Galileo Keepsake Ornament

 by Jo Davidsmeyer

Hallmark officially kicked-off its promotion of the new Shuttlecraft Galileo Keepsake ornament on August 29 [1992], though ornaments were available for sale in select stores the first week in August. This lighted ornament is based on the shuttlecraft design from the classic Star Trek TV series. It features a holiday message from Mr. Spock (voice provided by Leonard Nimoy).

As with all Hallmark Keepsake ornaments, it is unknown how many of these ornaments will be produced. This is proprietary information that Hallmark closely guards. However, it is assumed that based upon the phenomenally successful sales of last year’s Enterprise ornament, that Hallmark will be producing enough of these to meet the demand. The Leonard Nimoy commercial for the Galileo encourages buying multiples of the ornament.

At the 50th World SF Convention, dealers were already asking $50.00 for this ornament that is still available elsewhere for the original retail price of $24.00. Stocks of the Galileo ornament were quickly depleted by eager collectors and dealers in many stores. Before paying inflated dealer prices, first check with your local Hallmark store.

You might also see in your local shop the charming Galileo counter display. It features a large three-dimensional cardboard asteroid (replete with meteor crates) with the Galileo suspended in “orbit” above it. A button clearly marked “press here” is at the base of the display and allows the customer to hear Spock’s holiday message.

As reported in Issue #2 of Strange New Worlds [“Hallmark’s Voyage of the Starship Enterprise”], Hallmark had more demand for last year’s Enterprise ornament than for any other item made by Hallmark since Keepsake Ornaments were first begun in 1973. It is still too early to judge if this latest addition to Hallmark’s Starfleet will enjoy equal attention. Hallmark collectors currently list the value of the 1991 Enterprise (original retail value of $20.00) at $175.00.

Back issues of Strange New Worlds available here.

By the Numbers: Hallmark Underrepresenting Later Treks (1991-2016)

Star Trek 

James T. Kirk: 12

Spock: 12

Leonard McCoy: 4

Uhura: 3

Montgomery Scott: 2

Hikaru Sulu: 2

Pavel Chekov: 1

Nurse Chapel: 0

Star Trek: The Next Generation

Jean-Luc Picard: 4

William Riker: 1

Data: 3


Worf: 1

Geordi LaForge: 0
Deanna Troi: 0
Beverly Crusher: 0
Guinan: 0
Wesley Crusher: 0
Tasha Yar: 0

Star Trek: Deep Space Nine

Benjamin Sisko: 1

Worf: 1

Kira Nerys: 0
Jadzia Dax: 0
Odo: 0
Julian Bashir: 0
Quark: 0
Miles O’Brien: 0
Jake Sisko: 0
Ezra Dax: 0

Star Trek: Voyager

Kathryn Janeway: 1

Seven of Nine: 1

The Doctor: 1

Chakotay: 0
Neelix: 0
B’Elanna Torres: 0
Tuvok: 0
Tom Paris: 0
Harry Kim: 0
Kes: 0

Star Trek: Enterprise

Jonathan Archer: 1

T’Pol: 1

Trip Tucker: 1

Phlox: 0
Travis Mayweather: 0
Malcolm Reed: 0
Hoshi Sato: 0

Star Trek: Discovery

Captain Georgiou: 0
Lt. Stamets: 0
Lt. Saru: 0

Klingon Bird of Prey Pinball Mod

“A Hallmark 1994 Klingon Bird of Prey for your Star Trek: The Next Generation Pinball Machine. This ship is “bolt on ready” and comes with wiring harness for easy installation.”

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Go here to learn more…http://pinball-mods.com/oscom/game-specific-products-star-trek-the-next-generation-stng-klingon-bird-of-prey-p-30.html

82) 2017 U.S.S. Franklin

STAR TREK BEYOND™ U.S.S. Franklin™ Ornament With Light
Regular price $32.95

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PRODUCT DESCRIPTION
Discovered half-buried on an alien world more than a century after its launch from Earth, the U.S.S. Franklin proved its worth to Captain Kirk and the stranded crew of the U.S.S. Enterprise in 2016’s STAR TREK BEYOND™. This Christmas ornament brings the ship to life with handcrafted detailing and lighting effect. Battery-operated light feature includes three replaceable LR41 batteries. Learn more about Keepsake Ornaments.
Christmas tree ornament.
Magic Light.
Press button to see the ship light up.
Dated 2017 in copyright.
Battery operated. Three (3) LR41 batteries included.
Pre-packaged for easy gift-giving, preservation and storage.
3.5″ W x 1.1″ H x 5.15″ D

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Hallmark’s 2017 U.S.S. Franklin ornament was announced on August 4, 2017 at Star Trek Las Vegas by artist Kevin Dilmore.

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imageConcept art poster of U.S.S. Franklin for Star Trek Beyond motion picture.

STARTREK.COM Presents “Iconic Ornaments” August 4, 2016

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August 3rd – 7th, 2016 in Las Vegas

August 4, 2016 – 12:00pm STARTREK.COM PRESENTS…ICONIC ORNAMENTS
Hallmark invites fans to take a journey into Christmas pasts and revisit some of the most iconic Keepsake Ornaments. First introduced in 1991, Hallmark’s iconic Star Trek ornaments celebrate their 25th anniversary this year. Join legendary Hallmark ship ornament sculptor Lynn Norton as well as Hallmark’s Christine Taylor and Kevin Dilmore as they share insight on the selection of process, the creation as well as the success of these annual fan favorites.

See the entire convention schedule here…http://www.creationent.com/cal/st_lasvegas_sch.html

“The Star Trek Las Vegas Convention, celebrating 50 years of Gene Roddenberry’s legacy, is going to be an unprecedented 5 day event!!! It is sure to be the biggest Trek celebration in all the galaxy. We are completely sold out but we wanted all Trekkers to be able to follow along with this milestone event. Here is your one stop shop for all of the #STLV50 social media posts. Follow along with updates and photos from Twitter, Facebook, Instagram, and Pinterest all in one convenient streaming location! http://stlv.worldsecuresystems.com/tablet/index.html”

25th Anniversary Revisit: 1991 U.S.S. Enterprise NCC-1701

It has been 25 years since Star Trek’s Enterprise debuted as a Hallmark Keepsake Ornament.  Over that quarter of a century it has been followed by nearly eighty more ornaments depicting ships, characters and scenes from all five television shows and three movies series. We have Lynn Norton to thank for sculpting all of the ship ornaments but 1992’s Galileo.

Lynn Norton did a 2015 interview with Kevin Dilmore of startrek.com: “At Hallmark, Don Palmiter, Dill Rhodus and I brought fine scale model-making to the ornament business. We really had to convince our art directors we could go beyond cute and traditional and make really believable small models to be used as ornaments. Our commitment to high quality fit right into the Hallmark ideals for product. Now, I also had to fight the initial idea of having a string of garland hanging along the edge of the primary hull, and Santa Claus popping out of the bridge — true story! I wanted to make it as accurate as possible. I’m very aware of the changes to that first ornament. Because it had big, thick circuitry inside for lights, the ornament had heat dissipation problems. We had to build a big cavity into it so the circuit board would not melt the plastic. Also, the ornament had to fit into a ‘printer’s box’ store display with a limited space, and I had to shorten the nacelles for it to fit. I beat that poor design nearly to death, but it got us started and it was very popular with fans of Star Trek and of Keepsake Ornaments. When we reissued the ornament in 1996 for the show’s 30th anniversary, we used the same design.”
– See more at: http://www.startrek.com/article/hallmark-sculptor-lynn-norton-on-the-storied-history-of-trek-keepsake-ornaments#sthash.EKFFnHTi.dpuf

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32) 2003 The Scorpion – Star Trek Nemesis

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Abducted and imprisoned on a hostile alien starship, Captain Jean-Luc Picard is freed by Commander Data in disguise.  Together they battle their way through the corridors of the huge vessel into a shuttle bay, where they discover a fleet of Scorpion attack flyers.

Unable to open the shuttle doors, their only means of escape is for Captain Picard to pilot a Scorpion through the twisting interioir of the ship to freedom.

This Keepsake Ornament features glowing lights on the Scorpion’s wing panels ans exhaust port as well as in the landing lights.  The cockpit instrument panel is also lighted. Sculpted by Hallmark Keepsake Artists Lynn norton and Anita Marra Rogers.

2003

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The Scorpion ornament was sculpted by Lynn Norton but the Data and Picard figures within were sculpted by Anita Marra Rogers. Rogers sculpted a majority of Star Trek ornaments that were not starships and generally focused on figures.

All promotional photos of the Scorpion are shown with a clear canopy and characters are easily seen. Final production of the Scorpion included a tinted canopy mostly obscuring the characters inside.

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“Look closely beyond the smoked canopy of the Scorpion ornament, and you may discern painted figures of Captain Picard and Data in the cockpit as sculpted by Keepsake Artist Anita Marra Rogers. Original designs for the ornament included a transparent canopy transparent on the ornament, but changed to match the studio model used for filming. The change came too late to alter photographs on the ornament’s retail box and other Hallmark publications, which clearly show the figures.” -Kevin Dilmore

Read more here.