What is the difference between Keepsake and non-Keepsake ornaments?

Keepsake Ornaments  
Keepsakes come in a logoed box with the word “Keepsake” below the Hallmark name.
Keepsake ornaments are dated.
Keepsake ornaments include Storytellers, Limited Quantity, continuing series, licensed characters, convention and member exclusive, and personalized ornaments.
Many feature “magic” like sound, light, or motion.
Keepsakes offer a new model line each year.

Other Hallmark branded ornaments are available in many themes, perfect for gift giving. Hallmark branded ornaments include Signature, Tree Trimmers, and licensed resin.

Signature ornaments
Made of premium material such as porcelain or metal.
Include a gift box.

Tree Trimmers
Made of a variety of materials including metal, plastic, and fabric.
Do not include a box.

Licensed resin; also referred to as Red Box ornaments
Include licensed characters.
Made of resin.
Originally presented in a red box.
Do not include the Keepsake logo. 

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