










KANSAS CITY, Mo. (June 25, 2025) – Hallmark is thrilled to return to San Diego Comic-Con and New York Comic Con in 2025 with an exciting lineup of special edition products, engaging booths, and complimentary giveaways. These iconic gatherings bring together passionate fans from around the world, and Hallmark is proud to celebrate fandom, creativity, and storytelling alongside them.
“Fandom is a key driver across our product categories and these fan gatherings give us the perfect stage to celebrate that passion,” said Meredith McCormick, VP of Global Licensing at Hallmark. “This year’s products and experiences are designed to connect with fans and bring their favorite characters to life in new, unforgettable ways.”
Hallmark at San Diego Comic-Con
This year during San Diego Comic-Con, July 24-27, at the San Diego Convention Center, fans can explore a wide range of coveted exclusives and limited-edition fandom collectibles available at both Hallmark booths. Items on display will be available for purchase or featured as exciting sneak peeks!
Hallmark @ Star Wars™ Pavilion – Booth #2913S: Shop Star Wars™ products and check out sneak peeks of what’s coming in 2025—plus, grab a free collectible button in our daily giveaway. The button will be new each day of convention!
Star Wars special edition products will also be available for purchase at the Hallmark For All Fankind booth.
Hallmark For All Fankind – Booth #3348: Discover a diverse lineup of pop culture products spanning sci-fi, gaming, anime, and more—available for purchase alongside exciting 2025 sneak peeks. Don’t miss the exclusive button giveaway happening each day of convention!
SDCC Panel
Hallmark is excited to be joining the fun at San Diego Comic-Con with a special panel this year! Join us to celebrate your favorite fandoms and get behind-the-scenes insights from the creators themselves.
Date, time and locations are subject to change. Be sure to check the official event schedule online or event guide at the convention for the most up-to-date information.
Hallmark at New York Comic Con
Hallmark will attend New York Comic Con, October 9-12, offering the same special edition products listed above for purchase. Other on-site activities to be announced closer to the date. Hallmark’s booth number for NYCC is 3235.
Comic Con Exclusive Product Details
The event exclusives will be sold on a first-come, first-served basis at the Hallmark booths when the convention opens each day. Sales permit one of each exclusive product to be sold per person, per transaction while supplies last.
Allotments will be divided each day of the two comic conventions. Additionally, a small quantity of some of the exclusives will be made available for Keepsake Ornament Club Members. For more information on KOC membership, visit Hallmark.com/KOC.
For more information about Hallmark and our full line of pop culture-themed products offered, visit Hallmark.com or your local Hallmark Gold Crown Store.

A positive review of 2025’s first Trek ornaments by Kelly Phillips over at TrekCore:
“Boimler’s purple hair has its gravity defying swoop perfectly recreated here, along with those trusting big round eyes and earnest little half smile. I love the inclusion of the 2380 purple-stripe tricorder from Season 1’s “Envoys.”
“The Mariner ornament has that sassy side eye and smirk that we love about her. The fact that she is brandishing a phaser with one hand and her other hand is on her hip is very much in character.”
Be sure to visit TrekCore to read the entirety of Kelly Phillips’ synopsis and view more images. REVIEW — Hallmark’s 2025 STAR TREK: LOWER DECKS Ornaments

$28.99

“O Spot, the complex levels of behavior you display connote a fairly well-developed cognitive array.” A poetic musing to a beloved pet cat as only the android Data could compose—and then recite aloud to his “U.S.S. Enterprise” crewmates as seen in “Schisms,” an episode of “Star Trek: The Next Generation.” Add vivid verse to your holiday with this Christmas tree ornament that plays dialogue from the show. Battery operated.
Capture meaningful moments you might have missed the first time with this ornament from the Hallmark Keepsake Ornament archives. Originally released in 2023.
Dimensions: 2.5 x 5.25 x 2
Material: Plastic
Count: One Keepsake Ornament in gift box.
Sound: Ornament plays memorable lines from the show “Star Trek: The Next Generation.”
Battery/Power source: Requires two (2) alkaline LR44 replaceable button batteries (included).
Item number: 1QXV1045






The 2025 Hologram Janeway ornament, available in October, has its roots from a promotional image from First Contact Day in 2021.
Monday, April 5, 2021: “Star Trek: Prodigy” Panel (5:30PM ET / 2:30PM ET): Kevin and Dan Hageman are joined by Star Trek: Voyager’s Captain Kathryn Janeway herself, Kate Mulgrew, who is reprising her role in animated form in Prodigy, as they talk about the highly anticipated upcoming CG-animated kids series. -“Clear Your Calendars and Make Room for STAR TREK’s April 5 FIRST CONTACT DAY Celebration” TrekCore, 5/30/21
Although we had an early look at the Prodigy characters in October of 2020, it was during this panel that we had our first look at Janeway’s Prodigy look.

TrekCore even went a step further to inform us as to which season of Star Trek: Voyager this new Janeway-Prodigy look was grounded in.



AUDIO 1

WORF: Sir, reading unidentified vessel just entering sensor range. Bearing two one zero mark one five one.
PICARD: Mister Worf, dispatch a subspace message to Admiral Hanson. We have engaged the Borg.
WORF: Captain, you are being hailed.
PICARD: I am?
WORF: Yes, Captain. By name.
PICARD: On screen. I am Jean Luc Pic…
BORG [OC]: Jean Luc Picard, captain of the Starship Enterprise, registry NCC 1701D, you will lower shields and prepare to transport yourself aboard our vessel. If you do not cooperate, we will destroy your ship.
PICARD: You have committed acts of aggression against the United Federation of Planets. If you do not withdraw immediately…
BORG: You will surrender yourself or we will destroy your ship.
RIKER: What the hell do they want with you?
SHELBY: I thought they weren’t interested in human life forms, only our technology.
PICARD: Their priorities seem to have changed.
AUDIO 2

BORG: Captain Jean Luc Picard, you lead the strongest ship of the Federation fleet. You speak for your people.
PICARD: I have nothing to say to you, and I will resist you with my last ounce of strength.
BORG: Strength is irrelevant. Resistance is futile. We wish to improve ourselves. We will add your biological and technological distinctiveness to our own. Your culture will adapt to service ours.
PICARD: Impossible. My culture is based on freedom and self determination.
BORG: Freedom is irrelevant. Self determination is irrelevant. You must comply.
PICARD: We would rather die.
BORG: Death is irrelevant. Your archaic cultures are authority driven. To facilitate our introduction into your societies, it has been decided that a human voice will speak for us in all communications. You have been chosen to be that voice.
AUDIO 3

RIKER: The Captain?
DATA: We were unable to retrieve him, sir. Sir, The Captain has been altered by the Borg.
RIKER: Altered?
WORF: He is a Borg.
LAFORGE: Commander, reading subspace field fluctuations from within the Borg ship. Looks like they’re regenerating, restoring power. They could be capable of warp any minute.
RIKER: Is the deflector ready?
LAFORGE: It’s ready.
CRUSHER: Will, he’s alive. If we could get him back to the ship, I might be able to restore…
RIKER: This is our only chance to destroy them. If they get back into warp, our weapon is useless. Prepare to fire.
WORF: Sir, we are being hailed by the Borg.
RIKER: On screen.
PICARD [on viewscreen]: I am Locutus of Borg. Resistance is futile. Your life as it has been is over. From this time forward, you will service us.
RIKER: Mister Worf. Fire.

$30.99

As one of Starfleet’s least important ships, the U.S.S. Cerritos still has very important crew members, including Beckett Mariner and her self-proclaimed bestie (while he might object to that description) Bradward Boimler. While they have gotten themselves—and their ship—in and out of trouble uncounted times, they remain true to their duties and to each other. Celebrate the friendship and antics of “Star Trek: Lower Decks” with this fun set of two Christmas tree ornaments.
Dimensions: 1.75 x 4.5 x 1.25 each
Material: Plastic
Item number: 5QXI8812









October 2025 marks the arrival of our second-ever Seven of Nine Hallmark ornament—this time in a miniature format. It’s been a full 25 years since the release of the original Seven ornament, which featured our favorite former Borg in her iconic blue catsuit. That earlier design drew inspiration directly from Star Trek: Voyager promotional imagery and quickly became a fan favorite. This year’s ornament inspiration, however, seems to take a different approach altogether. Rather than revisiting familiar promo shots, the new miniature appears to draw from a more recent source: the highly detailed EXO-6 1/6 scale Seven of Nine figure released in 2022. That collectible included a range of interchangeable hand options and showcased an attention to character-specific detail that seems echoed in this latest ornament.







Images by Michael Crawford, Captain Toy


By simply removing the holster, the ornament is a near perfect match of EXO-6 Seven of Nine figure promotional image.

The Seven of Nine ornament will be in Hallmark Stores on October 11, 2025 and will retail for $12.99.
Star Trek™: Picard U.S.S. Enterprise NCC-1701-G, $35: The eighth Federation starship to bear the name Enterprise, this event-exclusive Keepsake Ornament is modeled after the Constitution III-class space vessel christened into duty during the final moments of the Star Trek: Picard series. Only 3,000 produced!


Comic Con Exclusive Product Details
The event exclusives will be sold on a first-come, first-served basis at the Hallmark booths when the convention opens each day. Sales permit one of each exclusive product to be sold per person, per transaction while supplies last.
Allotments will be divided each day of the two comic conventions. Additionally, a small quantity of some of the exclusives will be made available for Keepsake Ornament Club Members. For more information on KOC membership, visit Hallmark.com/KOC.
For more information about Hallmark and our full line of pop culture-themed products offered, visit Hallmark.com or your local Hallmark Gold Crown Store.
Hallmark at San Diego Comic-Con
This year during San Diego Comic-Con, July 24-27, at the San Diego Convention Center, fans can explore a wide range of coveted exclusives and limited-edition fandom collectibles available at both Hallmark booths. Items on display will be available for purchase or featured as exciting sneak peeks! Hallmark For All Fankind – Booth #3348: Discover a diverse lineup of pop culture products spanning sci-fi, gaming, anime, and more—available for purchase alongside exciting 2025 sneak peeks. Don’t miss the exclusive button giveaway happening each day of convention!
SDCC Panel
Hallmark is excited to be joining the fun at San Diego Comic-Con with a special panel this year! Join us to celebrate your favorite fandoms and get behind-the-scenes insights from the creators themselves. Connect to Pop Culture with Hallmark, Saturday, July 26, Noon-1pm — For generations, Hallmark has paired your favorite memories with iconic characters from movies, television and comics. Learn what goes into creating Keepsake Ornaments, itty bittys® plush characters, gift products and more from the people who make them all come to life. You’ll get sneak peeks at products for the year ahead and have a chance to win prizes!
Hallmark at New York Comic Con
Hallmark will attend New York Comic Con, October 9-12, offering the same special edition products listed above for purchase. Other on-site activities to be announced closer to the date. Hallmark’s booth number for NYCC is 3235.
2024’s miniature Spock ornament appears to be inspired from a 1978 publicity still for Star Trek: The Motion Picture. In the publicity photo Spock’s head is turned to the right, toward the camera, while the ornament has Spock’s head a bit straighter.




It’s that time of year when you can ”preorder” a comic-con exclusive ornament from someone who will be attending the convention next month. This year’s exclusive is the U.S.S. Enterprise NCC-1701-G which is a repaint of the U.S.S. Titan which will be in Hallmark stores October 11, 2025.
The Enterprise G will be available at San Diego Comic-Con in July. A convention price has not been disclosed but it will be far less than the $135-$150 that is being asked for by eBay sellers. Once ornaments actually get is the hands of fans next month eBay prices will likely fall below $100. Our advice is to be patient.





Any two ornaments from the 2020-2022 Hallmark Star Trek Storytellers collection would provide a quick back and forth between characters using sound clips from the Star Trek episode Mirror, Mirror. Introduce another ornament and a new experience was revealed. To get the full nine minute and twenty second experience you needed all eight Storytellers ornaments.
Below (page 2) is the complete eight-ornament Star Trek Storytellers script followed by a transcript of the episode Mirror, Mirror highlighting all the dialogue that can be heard in the Hallmark Storytellers collection.
Hallmark has listed the 2025 ornaments online and all the Star Trek ornament pricing has increased 25% from those that were listed in the 2025 Dream Book.


If you were all in on the eight Trek ornaments this year, expect to pay $63.00 more than the prices in the Dream Book.




